“At Noorjahan Shawls, we proudly uphold the timeless traditions of Kashmiri craftsmanship, passed down through generations. While modern influences have introduced trendy designs like Kalmarkar and Shikar, our expertise lies in preserving the authentic, classic patterns that define Kashmiri heritage.

Our exquisite shawls showcase the elegance of:

– Plain Jal: Simple, yet sophisticated
– Beladar: Intricate, floral motifs
– Jama: Regal, understated charm

These traditional designs embody the essence of Kashmiri craftsmanship, honed over centuries. In contrast, modern trends like Shikar and Kalmarkar cater to contemporary fashion, but our commitment remains rooted in the classic techniques that have made Kashmiri shawls legendary.”